Overview
AI Captain is SmartlyQ's autonomous marketing agent. Unlike the Assistant (which responds to single prompts), AI Captain can plan and execute complex multi-step marketing missions — from research to strategy to content creation.
Key Capabilities
- Mission planning — Describe a goal and AI Captain breaks it into actionable steps
- Autonomous execution — The agent researches, analyses, and creates deliverables on its own
- Tool integration — AI Captain can search the web, analyse data, generate images, write copy, and more
- Real-time streaming — Watch the agent work in real time with live progress updates
- Multiple specialised skills — Research, SEO analysis, ad strategy, content creation, data analysis, and image generation
How to Access
Navigate to Create > AI Captain from the sidebar.
Running a Mission
- Open AI Captain
- Type your marketing goal (e.g., "Create a full social media strategy for a fitness brand targeting millennials")
- AI Captain will plan the mission, showing you the steps it intends to take
- Watch as it executes each step — researching competitors, drafting content, suggesting hashtags, and more
- Review the final deliverables and export or refine them
What AI Captain Can Do
- Market research — Analyse competitors, trends, and audience demographics
- Content strategy — Build editorial calendars and content plans
- SEO analysis — Research keywords and optimise content
- Ad strategy — Suggest campaign structures, targeting, and budgets
- Copy creation — Write articles, social posts, email sequences, and more
- Image generation — Create visuals to accompany your content
- Data analysis — Crunch numbers and generate insights from your data
Captain Boards
AI Captain includes a Boards feature — a research and knowledge hub where you can:
- Save and organise research sources
- Talk to your sources (ask questions about saved articles/documents)
- Build a knowledge base that AI Captain references in future missions
Tip: The more context you give AI Captain, the better the output. Include details about your brand, audience, and goals in your mission brief.